Our Mission is simple

PRODUCT

To create high quality Personalised Dog Perfumes customised and crafted with care for all dog breeds, that are accessible to everyone. 

With my 20 years of expertise in the pet industry, I understand the special connection you share with your little cherub and our personalised approach reflects that. Each perfume I craft is a labour of love, infused with care and attention to detail.

COMMUNITY

Inspired by you for your dog - to indulge the senses.
Each collection has been tailored with different personality types in mind. There is a fragrance for every unique pooch to make them feel salon fresh and to have them stand out at the dog park.

SUSTAINABILITY

We care about mother earth. So reducing our impact on the planet is at the centre of our business goals.  We use recyclable and compostable packaging and are committed to reducing our carbon footprint.